After PARIS!

So whilst in Paris both FMB and FCP were given a brief to do for the duration of Paris. Ahh it wasn't too much hassle. :).

To put it simply we were asked to gather trend information and stimuli for menswear whilst in Paris. We were then required to produce a five minute presentation and a mood board to show the findings.

This information was then collected in Paris through photographs, leaflets postcards, sketches, samples, observations and purchases.

The specific areas that we had to focus on was fabric/ fabric technology, street style, advertising, media, in store marketing and merchandising. We also had to take into account influences from cultures, historical and popular culture. This can be taken from visiting museums such as the Louvre, Galaries Lafayette, Palace De Tokyo, Colette, Baccarat and many more.

These are a few of the slides on my presentation. The first two were the identification of trends noticed on the high street and the last one is just a little collage for the last page just to bring all the slides together.